When Black Mirror did their interactive episode Bandersnatch on Netflix in 2018, everyone in broadcasting suddenly got very excited about interactive video. It wasn’t really the first time though and interactive video had been doing the rounds since in FMV games in the 90’s. I’ve been lucky enough to work alongside teams that have done… Continue reading Interactive Video Tools
Innovation & Tech
Musings on innovation theory and practice, with a partcular focus on technology in the Creative Industries.
The Innovation Green Cross Code
So you’ve got an idea. You think it is really amazing, original and innovative and everyone you talk to is like, ‘Yeh that’s so cool, makes you wonder why no one has thought to do that before. You ROCK!‘ Spoiler alert – Maybe you do rock, but someone has thought of doing it before! With… Continue reading The Innovation Green Cross Code
Tips for Mass Participation
If you want to change behaviour or at the very least get people to engage more deeply with your cause, message or brand, then involving them should be your first choice. As the saying goes… Tell Me and I Forget; Teach Me and I May Remember; Involve Me and I Learn I’ve been involved in… Continue reading Tips for Mass Participation
